3-5 years | Bangalore
3-5 years
Bangalore
We are looking for a marketing expert who could shape the brand’s presence in the digital world.
Actively engage Elmeasure’s audience in, market-specific, a local dialect with help of the digital agency, broader digital marketing and brand marketing teams.
Directly manage local relationships with digital agencies in India including, strategy development & implementation, tactic development & implementation, social media campaign, video content, and other related areas…
Be the digital “eyes and ears” of the brand and continue to build an overall reputation that is aligned with company branding guidelines and policies.
Assist with the creation, conception, and presentation of social media integration efforts for offline/online marketing campaigns in the region.
Facilitate interaction with the audience, while shaping brand presence, to maintain a consistent Elmeasure’s brand voice for community engagement and discussion.
Participation and moderation of online conversations pertaining to the brand, answering comments, concerns, and questions.
Forge strong and trusted relationships with key local brand evangelists and encourage interaction across our channels.
Utilize familiarity with social media monitoring tools to proactively analyze and report community feedback and social media data.
Create monthly and quarterly reports pertaining to user experience, page views, activity, traffic, etc. to measure success and share positive stories with the marketing teams.
Lead social media involvement in relevant emerging trends, applications, and tools.
Fluency in English, both spoken and written.
Ability to think strategically and effectively as well as be able to clearly present new ideas.
Be a creative thinker.
Experience with website management software.
Proficiency in Microsoft Office programs: Word, Excel, PowerPoint, and Outlook.
Intermediate graphic design experience: Illustrator, Photoshop, After Effects a plus.
Comprehensive understanding of how social media impacts brands and how it relates to delivering business objectives.
Previous management of brand promotions and partnerships preferred.
Bachelor’s degree in communications, marketing, advertising, public relations, media studies, business, and/or related fields.
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